Enhance your hair's natural shine and vitality with Living Proof Perfect Hair Day™ Shampoo. Designed to gently cleanse, this hydrating formula removes dirt, sweat, oil, pollution, and product buildup, leaving your hair silkier and healthier-looking after every wash. Its luxurious lather effectively cleanses without stripping or over-drying your strands, while also adding an impressive 68% more shine. Experience hair that's not only cleaner but also three times stronger with just one wash*.

In 2005, an unlikely combination of biotech scientists and renowned hair stylists came together to pioneer a first-of-its-kind haircare philosophy based on science. Our mission was to create inventive solutions designed to solve real-world hair problems. We are a think tank of geniuses, innovators, and disruptors dedicated to the scientific discovery of solving hair’s toughest challenges. From start to finish, our expertise and breadth of R&D lead us to game-changing breakthroughs that enable us to invent the most innovative formulas on the market, utilizing a stringent testing protocol to create peak performance products with the highest efficacy. Born at MIT, we are a think tank of geniuses, innovators, scientists, and disruptors who invent one-of-a-kind solutions for your toughest hair challenges.

• Apply to wet hair. Lather. Rinse. Follow with Perfect hair Day™ Conditioner.

Water/Eau/Aqua, Sodium Methyl Cocoyl Taurate, Cocamidopropyl Hydroxysultaine, Decyl Glucoside, Glycol Distearate, Sodium Lauroyl Lactylate, Sodium Cocoyl Glycinate, Maltooligosyl Glucoside, Linoleamidopropyl PG-Dimonium Chloride Phosphate, Lauryl/Myristyl Polyricinoleate, Behenyl Alcohol, Laureth-23, Sodium Cocoyl Isethionate, Ceteareth-60 Myristyl Glycol, Cassia Hydroxypropyltrimonium Chloride, Hydrogenated Starch Hydrolysate, Furcellaria Lumbricalis Extract, Polyquaternium-47, Phytantriol, Hydroxyacetophenone, PPG-2 Hydroxyethyl Cocamide, Laureth-4, PEG-150 Pentaerythrityl Tetrastearate, Trisodium Ethylenediamine Disuccinate, Sodium Benzoate, Citric Acid, Fragrance/Parfum, Linalool, Hexyl Cinnamal, Citronellol, Limonene

Additional fragrance ingredients: Methyldihydrojasmonate, Dipropylene Glycol, Hexyl Cinnamal, Citrus Aurantium Dulcis (Orange) Peel Oil, Citrus Aurantium Bergamia (Bergamot) Fruit Oil, Linalyl Acetate, Pinene, Citronellol, Amyl Salicylate, Ethylene Brassylate, Citrus Limon (Lemon) Peel Oil, Tetramethyl Acetyloctahydronaphthalenes, Ionone, Cyclamen Aldehyde, Linalool