Initio’s Side Effect Eau de Parfum is a daring elixir of desire, igniting the senses with a hypnotic blend of Tobacco, Vanilla, Rum, and Cinnamon. From the very first drop, it sends a shiver down the body, stirring passion and unlocking emotions. As its leathery and woody notes unfold, it deepens into an irresistible tension that blurs the line between fantasy and reality. This is not just a fragrance, it’s an altered state, where inhibition fades and every impulse feels destined. Bold, intoxicating, and unforgettable, Side Effect leaves a trail of magnetic power in its wake.

Initio Parfums Prives is a niche fragrance brand that pushes boundaries and leaves a lasting impression. Its distinctive packaging reflects the brand’s edgy and contemporary aesthetic and acts like a preview to the statement-making scents it holds. Initio’s fragrances are known to be daring, alluring and powerful such as the Oud for Greatness Eau de Parfum. This best-selling creation from the perfume house shines a spotlight on the highly valued and aromatic ingredient in the fragrance world — oud. Other prominent creations from the brand are the Musk Therapy, Paragon and Rehab perfumes from the Hedonist collection. They are made from luxurious and exotic elements that sets them apart in the world of niche fragrances. Discover Initio label below.