INITIO Beauty

Initio fragrances heighten your senses and emotions to the nth degree for an experience like no other. The niche luxury label’s creations will provoke, tease and hypnotize you with its unique mix of high-quality ingredients and raw materials. The Black Gold Project collection features two scents: Oud for Happiness and Oud for Greatness which amplifies the impact of this rare ingredient. And, if you are looking for something that goes beyond basic, try the Cardinal Blends range which dares you to engage in fantasy-fuelling notes to stir physical attraction. The Side Effect Eau de Parfum and Psychedelic Eau de Parfum are truly addictive ones that will capture the attention of most discerning noses.