Bloomie’s Beauty is Evolving
We're reimagining the program with enhanced rewards, elevated services and exclusive new benefits coming soon. When you join the Bloomie's Beauty program, whether online or in-store, every beauty purchase at Bloomingdale's goes towards your tier.
Membership Benefits
Your Exclusive Rewards
Make every day an adventure. Set off on a journey of discovery and explore exciting beauty products, brands, and categories. Join us for insider tips, tutorials, and experiences to help you get the most from new products as you use them for the very first time. Enjoy the best of beauty at Bloomingdale’s.
- Price Promise & 4 Hours Beauty Delivery. Order between 9am-6pm*
It’s time to get inspired. Explore the latest trends, must-haves, and game-changers you never knew you needed. We’ll bring you all the latest from the world’s best in beauty.
- Price Promise & 4 Hours Beauty Delivery. Order between 9am-6pm*
- KWD 4 OFF Voucher*
- Access to Exclusive Content, Workshops & events
Explore the world's best – from pioneers to newcomers to must-have products, tutorials, and more. We’ll bring you more of the world you love, and together curate the Beauty in Bloomie’s.
- Price Promise & 4 Hours Beauty Delivery. Order between 9am-6pm*
- KWD 8 OFF Voucher*
- Access to Exclusive Content, Workshops & events
- *One Curated Bloomingdale’s Beauty (BB) Box per tier life cycle
*As part of the program’s upcoming upgrade, some existing benefits will be impacted. Please see the FAQs below for more information.
Alongside our very own community of beauty game-changers, trailblazers, and experts, join us as we curate the world of Bloomie’s-approved beauty.
- Price Promise & 4 Hours Beauty Delivery. Order between 9am-6pm*
- KWD 12 OFF Voucher*
- Access to Exclusive Content, Workshops & events
- *Two Curated Bloomingdale’s Beauty (BB) Box's per tier life cycle
- Exclusive First Access to Launches & Limited Edition Products
- Complimentary Standard Delivery On Purchases
*As part of the program’s upcoming upgrade, some existing benefits will be impacted. Please see the FAQs below for more information.
How to join the BB program
Create an account
If you are new to Bloomingdale's online, you can sign up by creating an account online or via our app. Existing customers, we got you covered!
Update your account
If you’re an Amber member make sure you register or update your Bloomingdale’s email address to the same unique email address.
Think Beauty. Think Bloomingdale’s
It’s time to get inspired. Where your love of beauty is even more rewarding as we bring you all the latest from the world’s best in beauty.
Frequently Asked Questions
How do I use my online voucher?
The voucher is for one-time use and cannot be shared. Your online voucher can be used on full-price beauty products online until 31 December 2026. Simply log in to your account and apply the voucher at checkout.
What changes are being made to my Beauty Box benefit?
As part of the evolution of Bloomie's Beauty, the seasonal Beauty Box will not be included this time. Instead, eligible members will receive an enhanced online voucher and exclusive early access to our limited-edition Beauty Calendar. We're also reimagining the program with new rewards, services and benefits coming in 2027.
Why is Bloomie's Beauty changing?
We're reimagining Bloomie's Beauty to create a more rewarding experience for our members. Expect enhanced rewards, elevated in-store services, exclusive hospitality benefits and more, all designed around the way you shop, discover and experience beauty.
When will I learn more about the new Bloomie's Beauty program?
We're currently working on exciting updates to the program and will share more details ahead of the launch in 2027. Keep an eye on your inbox and the Bloomie's Beauty page for the latest updates.
What will happen to my existing tier and future benefits?
We're currently working on exciting updates to the program and will share more details ahead of the launch in 2027. Keep an eye on your inbox on how your existing tier, spends and benefits will evolve. Make sure you opt-in to receive emails and push notifications for the latest information on the program.
What is the BB Beauty Program?
The Bloomingdale’s Beauty loyalty program offers a range of beauty rewards, in-store experiences, early access to launches, curated Beauty Boxes and much much more. As an existing online customer you’re already entitled to enjoy and experience a beauty destination like no other.
If you are new to Bloomingdale's online, you can sign up by creating an account online now.
How do I join the BB Beauty Program?
If you are an existing Bloomingdale's customer with a registered account online or via the app there’s no need to join – you’re already entitled to enjoy and experience the new Bloomingdale's Beauty program.
If you are new to Bloomingdale's or have not downloaded the Bloomingdale's Middle East app, you can enroll by signing up online, or via the app.
To sign up, you must provide a unique email address.
I’m an Amber member already, am I enrolled automatically?
Unfortunately no, you will still need to have created an account at Bloomingdale’s online or via the Bloomingdale’s Middle East app. To ensure your purchases qualify please ensure you register or update your email address with the same unique email address on both programs.
I’m an Amber member, do I still earn points?
Yes, as an existing Amber member you will still earn Amber points on all purchases at Bloomingdale’s and continue to enjoy the benefits of the Bloomingdale’s Beauty program.
Will my beauty purchases made at Amber participating stores count towards my BB spend?
No, only your beauty purchases made in store at Bloomingdale’s - Dubai Mall, Dubai; Bloomingdale’s 360 Mall, Kuwait, Bloomingdale's Beauty - Reem Mall, Abu Dhabi or online will contribute to your beauty spend. You need to however, have registered with the same email address for both Amber & Bloomingdale’s online.
I haven't received any information about BB since I upgraded. Why?
Please log in to your account and check your communication preferences. You will need to make sure that you opt-in to receive emails and push notifications.
My BB points are not reflecting in my account
- Check your email address and ensure you’re logged into the correct account.
- If you shop in-store ensure you provide your AMBER ID when making your purchase.
- Ensure your AMBER ID is linked to your Bloomingdale's account to ensure your points are added to the correct account.
If you believe your points still aren’t reflecting correctly in your account, please reach out to our call center - +96522252184.
To link your Amber to your account:
- Log into your Bloomingdale’s account and go to the “Amber Rewards” section.
- Enter your Amber card number or Amber-registered email.
- Enter the verification code received from your email to link your account.
How can I find my BB tier and points?
The easiest and fastest way to find your personalized BB information is in your account details. Login to your account and select the Bloomie’s Beauty link in the menu. There you will find your BB tier, your annual points accrued and your points expiration date.
If you have trouble logging into your account please reach out to our call center. Likewise, if you believe your points aren’t reflecting correctly in your account, please contact our call centre - +96522252184.